With the third phase of seven-phase election catching up, the BJP has upped its ante and come up with unique animated videos showing the lack of leadership within the opposition alliance.
The BJP twitter handle has posted a series of animated videos to target the incoherent ideas of the opportunistic grand alliance, which has come together with a negative agenda to remove the Narendra Modi government from power without presenting any viable alternative.
The BJP has used the theme of cricket with IPL and world cup along with others sports like football to simplify its messaging to explain to the voters how the BJP has a definitive leadership contrary to the anarchy and leadership void within the grand alliance.
In a series of videos, the BJP has taken a dig at the grand alliance by referring to them as ‘Mahamilavat’ or adulterated alliance. The animated video depicts how opportunistic regional leaders are fighting among each other to be the leader of the alliance. The tag line of the videos is “Yeh Mahamilavat ki Team Jayegi Haar, Phir Ek Baar Modi Sarkar (The adulterated alliance will lose, There will be Modi government once more)”.
रस्साकसी का ये मैच…खिंचती चली जा रही महामिलावट की टीम।
ये महामिलावट की टीम जाएगी हार, फिर एक बार मोदी सरकार। pic.twitter.com/ATbKkGq8wK
— BJP (@BJP4India) April 21, 2019
In another similar video, the BJP has taken a dig at several regional leaders for staking their claim for the leadership of the grand alliance.
एक तरफ एक कैप्टन…दूसरी तरफ कैप्टंस की भरमार।
महामिलावट वालों की होगी हार, फिर एक बार मोदी सरकार। pic.twitter.com/3MeRbuPTvA
— Chowkidar Arun Jaitley (@arunjaitley) April 21, 2019
महामिलावट टीम का ये कैसा हाल…हर कोई करना चाहता है ओपनिंग।
ये महामिलावट की टीम खाएगी हार, फिर एक बार मोदी सरकार। pic.twitter.com/N1j6ow6sAU
— Chowkidar Arun Jaitley (@arunjaitley) April 21, 2019
The BJP has also mocked the Mahagathbandhan alliance as a ‘visionless-opportunistic’ alliance and further ridiculed them for not having coordination among themselves.
कोई भी बॉल कहीं भी फेंक रहा है…
चारों ओर पास-पास की आवाज आ रही हैं…दिशाहीन टीम, नहीं मिलते विचार, फिर खाएगी मार…फिर एक बार मोदी सरकार। pic.twitter.com/4NnWEQzMRH
— Chowkidar Piyush Goyal (@PiyushGoyal) April 21, 2019
Criticising the leaders of opposition parties for demanding proof against the surgical strikes and air strikes against Pakistan, the BJP in one of its video says that no Indian will ever seek evidence whenever the country wins.
इंडिया के जीतने का सबूत कौन इंडियन मांगता है…?
सबूत मांगने वालों की होगी हार, फिर एक बार मोदी सरकार। pic.twitter.com/Eb2x87CTGU
— Chowkidar Arun Jaitley (@arunjaitley) April 21, 2019
Taking a dig at Congress President Rahul Gandhi, the BJP has also dedicated few videos highlighting his visionless and directionless leadership.
एक ओवर में इतनी नो और वाइड बॉल,
12 वीं गेंद अब होने को तैयार, लोग हंस रहे हैं…अंपायर हो चुके हैं परेशान।नौसिखियों की ये टीम जाएगी हार, फिर एक बार मोदी सरकार। pic.twitter.com/JSBaKPSDIw
— Chowkidar Piyush Goyal (@PiyushGoyal) April 21, 2019
चेस के इस खेल में ऐसा बुरा हाल…
कन्फ्यूजन में रहने वाली टीम चारों खाने चित होगी इस बार, फिर एक बार मोदी सरकार। pic.twitter.com/vB11lLv0jP
— BJP (@BJP4India) April 21, 2019
Through its videos, the BJP has attempted to inform people that with the leadership of PM Modi, the government has acted tough on terror with carrying out strikes on terror camps in Pakistan. It has also criticised the previous government led by Manmohan Singh for being soft on terror and Pakistan.
आतंक के घर में घुसकर दिया करारा जवाब, फिर एक बार मोदी सरकार। pic.twitter.com/HPV785yg3u
— BJP (@BJP4India) April 21, 2019
2014 के पहले: आतंकवाद पर चुप्पी।
2019: आतंक पर की स्ट्राइक।How’s the josh?
आतंकवाद पर कड़ा प्रहार, फिर एक बार मोदी सरकार। pic.twitter.com/XyXDdgTiUt
— BJP (@BJP4India) April 21, 2019
In the last five years, the BJP has been always quick to set the narrative, which has pushed the opposition parties to be more reactive rather than themselves setting the agenda. With its massive social media presence, the BJP has always managed to deliver its message to the voters in an efficient way. The short animation videos to depict the weakness of the grand alliance is a unique way to reach out to voters and the BJP hopes to maximise its reach ahead of the 2019 Lok Sabha polls.
